Peel Insights Integration

Gain deeper insight with Peel's powerful ecommerce analytics.

Jeremiah Prummer avatar
Written by Jeremiah Prummer
Updated over a week ago

Requires ANALYST plan or higher.

While we make it super easy to collect data with 12 different question types, conditional logic, and response rates over 50%... our reporting stops short of full-blown ecommerce analytics.

That's where Peel Insights comes in - your automated analyst.

With Peel, the response to ANY question can be used for LTV cohort analysis, understanding repurchase rates, etc.

Here are a few examples of what you could do with Peel + Kno:

  • Breakdown of which products are most commonly purchased by people who found your brand on Google.

  • Discover the LTV of people who bought for themselves compared to people who purchased for a friend.

  • Estimate repurchase rates based on household size.

The possibilities are endless and the insight is invaluable for brands looking to scale.

Getting Set Up

If you're ready to get started, grab your Analyst plan at KnoCommerce.com, or login.

  1. Go to Settings and click API Access from the Top Nav bar

  2. Enter in the App Url : https://app.peelinsights.com/

  3. Select both Permissions: Responses & Surveys

  4. Click the yellow button

  5. Once it is created, click the edit button so you can view the Tokens to then paste into Peel.

  6. You then need to click on the yellow button on the Client Secret to expose it. Save both tokens to add to Peel.

  7. Login to Peel

  8. Go to Data > Datasources

  9. Select KnoCommerce

  10. Enter in Client ID that you received from Knocommerce's API form

  11. Enter in Client Secret that you received from Knocommerce's API form

  12. Click Create

Your Kno & Peel accounts are now connected!

Collecting your data

Now that you're connected you can collect basically any data point you want and feed it back into Peel.


If you're looking for inspiration, check out some of our favorite questions here.

As well you can get started with one of our templates (especially if attribution is the goal!).

Did this answer your question?