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KnoCommerce Touchpoints

Collect the right insights at every step of the customer journey

Updated today

Most brands start their KnoCommerce journey with post-purchase surveys which is a great place to begin.

But your customers have a lot more to say than what fits on a thank-you page.

Touchpoints are our way of helping you capture those moments.


What are Touchpoints?

Touchpoints are key moments in the customer journey where you can check in and gather feedback not just after checkout, but anywhere it matters.

For example:

  • Ask for a Net Promoter Score (NPS) about 30 days after purchase

  • Send a Customer Satisfaction Score (CSAT) survey after a support interaction

  • Collect quick feedback once an order has been delivered

These little check-ins help you see the full picture of how customers experience your brand, not just the purchase itself.


How Touchpoints make surveys easier

We’re building out ready-to-use Touchpoints inside KnoCommerce so you can plug surveys into these moments without starting from scratch. Here’s how it works:

  • Surveys that fit the moment
    Some questions don’t make sense right after checkout. We’ll help you send them in the right place. Whether that’s over email, in your support flow, or after delivery.

  • Templates built for each step
    We’re connecting survey templates directly to Touchpoints so you always know which questions work best at each stage.

  • Reporting that actually tells a story
    Standard questions mean cleaner data. Cleaner data means clearer reporting. Soon you’ll be able to see Touchpoint-specific charts and trends that help you spot what’s working (and what’s not).


Why this matters

Touchpoints turn one-time surveys into an ongoing conversation with your customers.

Because when you know what’s working at every step, you can keep improving the experience and keep customers coming back.

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