Only available on the Pro Plan (limit of 5) or Enterprise Plans (unlimited)
Complex Audience Examples
Many brands want to use multiple criteria to build a particular audience that would best fit their brand's needs.
Those requests usually fall into one of two categories.
Brands want to utilize multiple audience type criteria to create an audience (customers who are placing their first order AND are purchasing a specific product)
Brands want to require multiple values within a single audience type to build audiences (customers who must have purchased product A AND product B within the same order)
Current Audience UI
The current UI does not include the functionality to combine multiple audience types or to require multiple values within one audience type.
We have built the technology required to create Complex Audiences, but it is currently an un-released beta that requires the KnoCommerce team to build it for you while we continue to test and iterate on the feature.
Avoiding Complex Audiences
In some situations, you may not need a Complex Audience to get the view of the data that you need. Please check out our help doc on Layering Targeting & Filtering Audiences for more details on whether this would work for you.
Requesting Complex Audiences
If you determine that a Complex Audience is the best fit for your brand AND your brand meets the plan criteria, please reach out to your Kno account manager or contact support either by emailing hello@knocommerce.com or by using the chat bubble in the lower left-hand corner of the Kno app to contact our Support team.
We will get a few details from you to make sure that we can build the specific combination of Audience types that you want (and that it will accomplish what you want) and then take care of getting these audiences built/configured for you.