Available on paid plans.
KnoCommerce is fully platform agnostic. We currently work natively with Shopify, and support all other platforms using this Universal Embed/Custom Integration. Official integrations will be coming with WooCommerce, BigCommerce, Magento, and others.
Specific Use Cases of Universal Embed
All non-Shopify platforms use the technology and format described in this help doc. However, we have given more advanced instructions for some specific setups:
If you're looking for a particular solution on a particular platform, let us know about it by emailing KnoCommerce! We're always looking for recommendations, and if we have enough requests, we'll build it!
If you are using one of those platforms (or a custom build!) you can get started today with a custom script. Here's how to do that. 👇
Start by Configuring KnoCommerce
Set up Custom integration
Step 1: The first step in KnoCommerce is to log in to your account, go to the Integrations page, and click 'Connect' for the Custom integration.
Step 2: Next, you'll need to enter the store URL (the main page for your brand works best i.e. www.mybrandname.com) and click Save.
Step 3: Once you save the Custom Integration, we will create an API Key that is associated with your account. It will live on the Custom Integration page, and have the format of XXXXXXX-XXXXXXX-XXXXXXX-XXXXXXX (format is a mixture of letters and numbers). Save this API Key for later; it will be called kno_id in your custom script setup -> kno_id = API Key.
Find the Embed Script Snippet
Step 4: After you configure your custom integration and grab your API Key, you'll need to grab the embed script snippet from the KnoCommerce UI. Go to Settings->Survey Settings and click the Miscellaneous tab. Then copy the Embed Script snippet and save it for later.
The snippet will look something like this:
<script src="https://www.knocdn.com/v1/embed.js?id=xxxxxxx-xxxx-xxxx-xxxx-xxxxxxxxxxxx"></script>
Configure Brand Confirmation Page Code
Minimum Script
Step 5: Copy and paste the following minimum window.Kno Javascript object into the code on the confirmation page.
This is the information that is REQUIRED to be passed from the brand to KnoCommerce so that our technology works correctly. We only recommend this be used for testing in staging environments as there is more important information that is not required but is very important for the functionality of certain features.
<script>
window.Kno = {
kno_id: 'XXXX-XXXX-XXXX-XXXX',
customer: {
platform: 'CUSTOM',
shop: 'yoursite.com',
email: 'example@example.com',
phone: '1234567890'
},
order: {
id: '1234567890',
},
survey : {
selector: 'div#example-div'
}
};
</script>
<script src="https://www.knocdn.com/v1/embed.js?id=xxxx-xxxx-xxxx-xxxx"> </script><!-- End KnoCommerce Script -->
Minimum Script Instructions
Step 6: Once you copy/paste the script into your store, you'll need to make some changes to it. Here are the changes you need to make:
kno_id -> replace 'XXXX-XXXX-XXXX-XXXX' with your API Key found in Step 3
customer.platform -> leave as 'CUSTOM' or change to the name of your brand's e-comm platform (i.e. 'Salesforce' or 'SFCC')
customer.shop -> replace with your brand's static URL
customer.email -> required (if no phone), replace with your platform's dynamic email variable
customer.phone -> required (if no email), replace with your platform's dynamic phone variable
order.id -> required (must be a string), replace with your platform order ID variable
survey.selector -> required. Must be an HTML element on the confirmation page. We will add our survey widget as a sibling that will immediately follow the selector.
script src -> required. replace the full line with the full line you saved in Step 4
Highly Recommended Script Additions
Step 7: Add the highly recommended attributes to the minimal script you already added to your confirmation page in Steps 5 & 6.
Note: These script additions are not required for the script to function correctly. You can collect survey responses without adding any additional attributes to the minimal script in Steps 5 & 6.
However, specific features within KnoCommerce depend on these attributes being present in the script OR most brands realize they want these attributes because of what it allows you to do with your data in KnoCommerce.
customer.lifetime_spent -> (number) replace with platform lifetime spend variable
required to have lifetime spend associated with survey responses in the CSV Export
customer.lifetime_orders -> (number) replace with platform lifetime order count variable (order count = 1 is customer's first order)
required for lifetime orders Audiences to show surveys to New Customers vs. Returning Customers
required to have lifetime order count associated with survey responses in the CSV Export
order.total_price -> (number) replace with platform order total variable
required for Advanced Reports -> Order Attribution - check out Order Attribution help doc
required for Surveys -> Reports Attribution Report (settings toggle, then Attribution Reports)
required for Surveys -> Reports Pie Charts (settings toggle, then Pie Chart Reports)
order.currency -> (string) default currency is USD. change the currency to see reports in your store's currency
order.customer_locale -> (string) formatted according to international country language standards
we follow Shopify's naming conventions for locales, which uses the IETF language tag nomenclature
required to use customer language for Audiences -> look at our language survey help doc for more info
order.line_items -> The requirements for this are more complex so we've created a Custom Embed Line Items help doc to explain
required to utilize Product ID to create Audiences to filter data or send surveys to product purchasers
order.product_category -> The requirements for product category/collection are more complex so we've also create a Product Category/Collection help doc to explain further
required to utilize Product Category Title or Product Category ID Audiences for survey targeting or report filtering for specific product categories/collections
Full Script Variables
Between the minimal required script attributes and the highly recommended attributes, you and your brand should be set up quite nicely to collect survey responses and utilize Kno's best features. But if you're super nerdy 🤓 like us and want to squeeze just a little bit more out of the integration, this section is for you.
Check out the full custom integration example file by clicking the button below. All possible variables that can be passed to KnoCommerce are included (though most are commented out at the bottom of the file).
As always, if you need any clarification about anything in the file or this help doc, or you don't see something that you would like us to include, please let us know by emailing us at hello@knocommerce.com. We'd love to hear your questions and/or your feature requests!